Hope Fowler

  CCR Preliminary Task 1 by Hope Fowler CCR FOUNDATION PORTFOLIO by Hope Fowler

                          

  fashion by Hope Fowler

  360 degree marketing:   a comprehensive plan that focuses on reaching the target audience from multiple platforms and channels . This type of strategy generally combines both traditional marketing and digital marketing channels as it infuses within the entire customer journey. E.g Partner brands ( coke. google, McDonalds ) ; Social Media ( Facebook twitter, YouTube ect ).  Immersive marketing : The term immersion marketing or immersive marketing includes traditional advertising, public relations, word-of-mouth advertising, digital marketing, samples, coupons, retail partnerships and other ways of surrounding the consumer with a consistent message about a brand. Viral Marketing :  Viral marketing is  a style of promotion that relies on an audience to organically generate and push the message of a product or service . On social media, marketing is considered “viral” when it's being shared rapidly by the public at large (with a compounding effect) rather than just its target audienc

After Effects I may consider using: Fade-In and Fade- out: This is the initial idea we had for our film Tyrant as the opening, showing the victims and his bully's chasing and pursuing him. This creates a blinking effect and also helps generate suspense as only selected parts of the scene is being showed. This video below simply explains step by step what to do and how to complete this effect. This is the link for the video:  Fade in and Fade out video Camera Blur: I think this after effect will be extremely helpful in our film especially when the victim is on the floor after being beaten up, then as well when we is walking home injured. This will give the affect of his blurry vision and how he is dizzy and unable to focus. I personally this will look very cool if it is executed properly.  This is the video I will be using to learn:  Camera lens blur Displacement :  I would love to use the displacement after effects for my title Tyrant as it will looks edgy and distorted in a way, m